Advertising automation without enterprise complexity

Our product is being designed for customers who want transparent rules rather than opaque automated optimization. All functionality described is planned or in development.

Campaign monitoring (In Development)

Centralized visibility into selected campaign performance data.

Rules engine (Planned)

Advertiser-configurable conditions and actions.

Spend controls (In Development)

Rules intended to limit continued spending when configured conditions are reached.

Bid management (Planned)

Controlled bid adjustments based on advertiser-defined criteria.

Reporting (In Development)

Simple reporting designed around actionable campaign decisions.

Auditability (Planned)

Maintain a record of automated actions so advertisers can understand why a change occurred.